The Movie 'Niu Lai' Makes a Shocking Comeback: Box Office Revenue Rises from 3,420 Yuan to 4.19 Million, with Investors and Young People Jointly Making a Crappy Film a Phenomenon
The Chinese animated film 'Niu Lai' earned only 7,711 yuan at the box office in ten days, but it was popularized by A-share investors due to its name's homophonic association with the phrase "bull market is coming." It topped 72 Weibo hot search topics on August 15th, with a single-day box office of 717,000 yuan and nearly 4.19 million yuan the next day. The production company has a registered capital of only 100,000 yuan and is a decoration company. The main creators are only the mother and daughter, and the director is not a professional, handling the script, direction, editing, and voice acting alone. The film has been criticized for being crude and low-quality, with investors' pursuit of good fortune becoming a collective performance art.